Vegan bakery est. April 2021, and one of the largest vegan bakery selections in Japan, offering a variety of products including cakes, cookies, and desserts, with gluten-free options. Located on the food floor (B2F) of Ginza Mitsukoshi Dept Store. You can bring your own cakes and eat them in the free space on the 9th floor. Also: At Haneda Airport, you can buy limited edition cookie cans at the TIAT DUTY FREE SHOP CENTRAL, a duty-free shop in Terminal 3, and SMILE TOKYO in Terminal 2. Open Mon-Sun 10:00am-8:00pm.
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Chuo City, Ginza, 4 Chome−6−16, GINZA MITSUKOSHI department store Main building B2 (at Ginza Yonchoume Crossing), Tokyo, Japan
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- Accepts credit cards
- Free Wi-Fi
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Last update on 26 Mar 2025 by theveganmarshmallooow
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Added by Amy1274 on 24 Apr 2021
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103 Reviews
First Review by BlackVeganTravels
bb.$hark
Points +2275
Amazing stunning perfect - Edit
Located at B2 I think A4, but it could’ve been A8. Once you go down the escalator, go left it’s almost a straight shot. I got the strawberry shortcake and matcha leaf pile. The strawberry shortcake might’ve actually been the best thing I’ve ever had in my life. The matcha leaf cookies were really good with a super interesting texture. I liked the strawberry shortcake so much I made a trip here on another day to get it. I also tried the coffee jelly, which I have always wanted to try. Definitely worth a visit. The woman working is also super nice.
Read moreUpdated from previous review on 2023-11-30
Guest
Full-of-beans
Points +529
Okay - Edit
Quite a fancy selection of cakes but I personally thought it was quite pricy.
Read moreI tried the Mont Blanc and it was tasty, but didn’t feel very special given the price. There was an option to take the cake to the 9th floor where you could sit and eat it.
As they boxed it up nicely, might be better for a temiyage (gift for someone) rather than for yourself.
Friendly staff who spoke a little English. They handed out a vegan leaflet with all their products on.
Pros: Decent selection of Japanese desserts
Cons: Expensive
Guest
Jessdee9
Points +86
Vegan and gluten free cakes - Edit
Loved seeing the options but only got to try the strawberry shortcake. Finding GF can be difficult so it was great to see so much variety! It was really nice but I ate an almost identical cake at Marbe for cheaper.
Read moreUpdated from previous review on 2023-11-05
Pros: Gluten free , Cute aesthetic , Unique flavours
Cons: Pricey, Difficult to find
Guest
kylijshaw
Points +668
So cute! - Edit
Super cute treats and so many to choose from! We opted for a couple of the cookies as we were on the go and didn’t want to buy anything that would melt or possibly get squished. (However, if we had the time the strawberry shortcake and Mont Blanc would be the top of my list to try.)
Read moreWe had the cinnamon cookies and the matcha cookies - both quite good but not out of this world. I think their cakes and puddings etc are likely their star items.
Updated from previous review on 2023-09-27
Guest
mysticsonic
Points +890
Maybe 4 stars ... - Edit
I'm not the best person to rate a shop like this, because frilly little baked goods aren't really my thing. We did not pick up the more elaborate desserts such as the strawberry shortcake (as recommended on HappyCow) due to possible complications travelling around with it for the rest of of day. Instead, we got a few simple little cookie sets (one each of matcha and cinnamon) - neither seemed anything special, and were best dunked in morning coffee rather than eaten on their own.
Read moreAgain, take my review with a grain of salt, as I don't know anything about the word of cutesy, tiny desserts.
Guest
SJ738
Points +474
Average Desserts - Edit
Nice vegan dessert shop, but the desserts we tried were hit or miss. A bit expensive as well — other vegan shops in Tokyo have much better desserts
Read moreGuest
misarawlins
Points +107
Vegan Japanese Strawberry Shortcake!!!! - Edit
If your in Japan it is a must to try Japanese shortcake - but often vegans will never get that experience - until now!!!!! The most amazing vegan strawberry shortcake -vegan or non vegans would never know the difference plus more to choose from!!!! I literally could eat this every day!
Read morePros: Strawberry Shortcake - Japanese style , Seasonal cakes - peach shortcake!!!, Diversity in options
Cons: None!
Guest
veggiexplorer
Points +5135
The Vegan Strawberry Shortcake is so good! - Edit
The vegan strawberry shortcake tasted so good- I finished it by myself. It was amazingly soft and fluffy. The shop is located at basement of Mitsukoshi Ginza mall. Recommended to try! The cake plus fork cost around 1,102 yen (~11sgd).
Read more📍Japan, 〒104-0061 Tokyo, Chuo City, Ginza, 4 Chome−6−16 銀座三越 B2
Pros: Strawberry shortcake, Friendly staff
Cons: Very crowded mall
Guest
itsrinokt_
Points +6106
Tasty pastries and caramels - Edit
No wonder it’s located at Mitsukoshi Ginza shopping mall. Pricy but it’s definitely worth it. They also sell the gift boxes so it’s helpful when you need to deliver or give them to your friends or family.
Read moreBought the whole seasonal cake for my mom’s birthday. We all enjoyed it.
Updated from previous review on 2023-04-02
Guest
JennKub
Points +1344
Delicious - Edit
B2 level, we tried two desserts here, a chocolate cake and a black tea and cherries seasonal shortcake. Both were very moist and full of flavor. I also appreciate that their to-go utensils are paper and wood-based, not plastic.
Read morePros: Delicious , Well presented
Guest
SabrinaJaffe
Points +968
Vegan cakes - Edit
Delicious vegan cakes! We ordered the strawberry shortcake and the black tea cherry cake. We loved both. The bakery was a little hard to find as it is amongst a bunch of other bakeries in the basement of a department store. It is a bit on the pricier side, with our two cakes totaling around 2400 yen. But it was definitely worth it!
Read morePros: All vegan desserts
Cons: Expensive
Guest
veganveg1
Points +361
Yummy vegan sweets - Edit
I wasn't able to go to their storefront location, but I did visit their pop-up at Haneda Airport! They had such a wide variety of options, and everything was delicious and looked beautiful.... and all vegan!!😄
Read moreUpdated from previous review on 2023-06-06
Pros: Everything is vegan , Friendly staff , Diverse options
Guest
jb055
Points +163
The shortcake is to die for - Edit
We’d been seeing various cakes around tokyo that all look amazing but none of which are vegan. But we found this place and had high hopes that the cakes would taste as good as they look. They definitely met our expectations. We had the chocolate cake, matcha cake and shortcake. They were all spectacular but the shortcake was by far the best. It was one of those foods that we thought we could probably introduce to one of our non-vegan friends and they would have no idea it wasn’t a shortcake made with dairy. Definitely would go again.
Read morePros: Excellent cakes
Cons: A bit hard to locate
Guest
maggy_i
Points +211
Fancy cakes - Edit
I‘m so happy I found a place with fancy vegan cakes and other delicious baked stuff, its a bit pricey but definitely worth it ✨
Read moreGuest
Queensnbeans
Points +1542
Amazing! - Edit
We wanted to try everything - it all looked so good! But the prices are relatively high, so we settled for a few options. Our favourite was the orange madeleine - simply divine. I wouldn’t necessarily reorder the chocolate bar, but the Sakura Mont Blanc was incredible! 🌸 The matcha clover cookies were a sort of ‘sablé’, quite the treat!
Read moreThe staff speaks English and is super friendly.
Pros: Lots of options
Cons: Pricey
Guest
AmandaSakiye
Points +3350
Excellence - Edit
Amazing to enjoy Japanese pastries that are vegan. This was so nice😄
Read moreGuest
hotmilk993
Points +502
Exciting but expensive - Edit
I’ve missed Asian style cakes with whipped cream and fresh fruits so I was sooo excited to try this! It was really expensive, like 1000 yen for a small slice of cake. The cake was indeed quite good though :)
Read moreIt’s inside the food hall (below ground level) of Mitsukoshi. Go to where all the dessert vendors are and you’ll spot it pretty easily.
Guest
Lisa_T_vegan
Points +32
Excellent!! - Edit
A wide variety of cakes and pastries. They are excellent that you won’t notice they’re vegan. My children also love these cakes, madeleines and muffins.
Read moreI don’t have the picture.. but, Especially the chocolate cake is so delicious!!
Updated from previous review on 2022-11-30
Pros: Tasty , High quality , many varieties
Guest
Lily-Vegan
Points +26
Love thier cakes and pastries! - Edit
Sometimes it's difficult for me to find nice vegan food in Tokyo, but finally found the one! My friend living in Tokyo
Read moretook me to this shop, and staffs kindly let me know about each cakes and pastries. They have English menu including allergic ingredients available. I bought some cakes and shared with my family. It was incredibly amazing! The portion seems does not such big but you must feel satisfied with this taste.
Pros: all vegan pastries, amazing cakes, comfortable place
Guest
Fumi.S
Points +79
All vegan sweets shop - Edit
You can purchase a fresh cake, baked in all vegan option! Can't choose! Amazing🥰
Read moreUpdated from previous review on 2022-03-28
Pros: Vegan only , Tasty , A lot of optical
Cons: The fresh cake is expensive.
Guest
Marties
Points +1421
Veganism is not a fashion accessory - Edit
I understand it's Ginza, but over 1000¥ for a mini cake? Almost 500¥ for a couple of simple cookies?
Read moreAs much as I don't mind paying the price for fancier stuff, I couldn't shake the feeling that this place is just using veganism to look "hip". It doesn't even say "vegan" on the logo lol.
I came for a few treats to the only explicitly vegan option at Mitsukoshi's chika-gai and left empty-handed. #Veganuary
Pros: Cute cakes, Lots of options
Cons: Why so ridiculously expensive
Guest
BlackVeganTravels
Points +294
Great variety and service - Edit
This pastry stall inside of the mall on floor B2 has a wonderful range of vegan and gluten-free pastries that are made fresh everyday by the staff! It was difficult for me to make a decision, but they had someone working there who spoke perfect English and was able to help me out. There are English menus as well. It was a bit crowded when I went, but they still made time to help me and answer all of my questions and had polite conversation with me too. I told them that I had a long trip home and they gave me extra cold packs for all of my chilled goods. My favorite thing that I've tried so far is the matcha cake. 9/10 😋 They will be changing locations after September, so you'll have to follow there Instagram page to find out where they will be next. They are a bit pricey, but I think the quality is worth the price. I got eight items and it came out to around 65 yen.
Read morePros: Lots of vegan options, Gluten-free options, Great taste and quality
Cons: Slightly expensive, Rotating location, Tricky to find when crowded
Guest
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