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마루 자연식김밥 is a traditional Korean restaurant in Insadong serving bunsik, kimbap, udon, dumbling, stir fry spicy rice paste (TTeok), fish cake soup, and more. Occasionally closes at 5:00 pm (twice a month 1st and 3rd Wednesday.) NOTE: Has signs associated with Loving Hut. Open Tue-Sun 10:30am-7:30pm. Closed Mon. Last order 7:00 pm.
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35-4, Insadong-gil, Jongno-gu, Seoul, South Korea, 03149
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- Wheelchair accessible
- Accepts credit cards
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Last update on 29 Aug 2025 by ysnghee
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Added by GraceHong on 10 Dec 2018
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396 Reviews
First Review by Rosaespanola
KELLY_VeganLover
Points +62
超好吃KIMBAP飯卷😍 - Edit
沒有想過純粹的飯卷kimbap也能做到如此出色, 飯只佔薄薄的一層，裏面的餡料超級好吃！
Read more最推薦是fried tofu kimbap🤤🤤
五天的旅程裏面吃了兩次！
Pros: 超好吃的飯卷，非常足料，健康又能天天吃的感覺
Cons: 座位會比較冷（但他們會提供暖氣）
Guest
GabrielaCastro
Points +42
Comida tradicional coreana a muy buen precio - Edit
Estuve 1 semana en Seúl y comí dos veces acá. La comida es muy rica, y a muy buen precio para lo que ofrecen.
Read moreEs una excelente opción para probar los platos tradicionales coreanos.
El staff es muy amable y hablan muy bien inglés.
Aceptan pagos en efectivo y tarjeta.
Pros: Price, Staff, Food
Guest
VivianaDiVita
Points +36
Ottimo - Edit
Prezzi bassi, servizio velocissimo, pasto buono
Read moreGuest
ChopinTristesse
Points +111
Easy to communicate and great service - Edit
Owner able to communicate in English. No take away for soupy stuff. Let her know if u can't take allium.
Read moreVery delicious udon only 6000won. But very small seating area
Very patient owner
Guest
bb.$hark
Points +2333
Quick and super friendly workers - Edit
The best things here and the gimbap and dumplings
Read moreGuest
TanMeijun
Points +39
Tasty Vegan Food, definitely worth visiting - Edit
The place is abit difficult to find as it was covered by a transparent cover to keep warm from outside cool weather.
Read moreI have ordered Soy Ham Gimbap, Fried Dumpling, Tteok-bokki Vegan Oden.
Food are very tasty, nice and local. Pricing is quite worth with the portion given.
If time permits, I would love to visit again for another meal.
Staff are very friendly, polite and speak English, no issue in communicating.
Definitely a must-go place for Vegan food on my next trip to seoul. 😃
Highly recommended to all Vegan friends.
Updated from previous review on 2023-11-29
Guest
Sammyantha
Points +22
Hidden gem - Edit
Tucked away but well worth a bit of a hunt. Delicious food! Chefs were very friendly and spoke good English - helpful in explaining what dishes were and how much food was needed.
Read moreUpdated from previous review on 2023-11-26
Pros: Cosy - a couple of tables in a plastic tent, Extensive menu, Traditional Korean food with no seafood!
Guest
RainIchigo
Points +407
Very cozy, good price and taste is amazing! - Edit
It was a bit hard to find, but eventually found it backed away in a corner, haha. The ladies were very nice and spoke a little english. For a small shop the menu was quote extensive and had all the traditional foods. Be mindful that the shop does not really have a seating area inside, it's inside a see through tent. Can be a little cold but they have a heater.
Read morePros: Cozy, Good price, Tasty food
Cons: No inside seating
Guest
solberry
Points +128
Best food I've had in Korea!! - Edit
This was the best meal I've had in Korea so far! I've been dreaming about returning to eat more of their food. I ordered bibim noodles, fried tofu kimbap, and dumplings. Everything was perfectly cooked, fresh, and so delicious that I immediately wished I could eat the meal all over again at the end. The noodles were my favorite as they offered a good amount of spice and a distinctly Korean freshness with the cold veggies and notes of citrus. The staff are lovely, warm, and kind as well. The menu offers a good variety so one can sample different types of Korean food.
Read moreMain thing to note is that since they're busy and everything is cooked fresh to order, the food does take a while to come out. However, it is absolutely worth it.
Updated from previous review on 2023-11-06
Pros: Delicous food, Good variety of options
Guest
natalienate
Points +36
Amazing - Edit
Loved the tteokbokki udang hot dish
Read moreGuest
Cryde
Points +78
Cheap and charming - Edit
The kimpab are very good and the tteobokki too
Read moreIf you you stay in the area you can go back and test another thing !
Pros: Kimpab, Tteokbokki, Cheap and very nice place
Guest
Rachelxvegan
Points +378
Affordable and great food - Edit
My partner and I ordered the kimbap and it tastes amazing! Was our first time trying it and wasn't let down. Great price too!
Read moreUpdated from previous review on 2023-10-21
Guest
giorgiakappa
Points +507
Best kimbap - Edit
Being vegan in Korea is extremely difficult, luckily there are incredible places like this to welcome vegans that want to experience korean traditional street food.
Read moreEverything was delicious but I absolutely loved how the shop was ethically vegan
Guest
janetnz
Points +673
Great - Edit
Great food and good prices. We had two types of gimbap, fried dumplings, and tteokibokki odeng hot bar.
Read moreNot quite sure what the hot bar was because the tteokibokki odeng hot bar was a single dish.
It was all great.
Guest
B12mangel
Points +1309
Good food, nice prices - Edit
We had the gimbap which was delicious (i missed a dip or sauce or something) and the Tteokbeokki odeng and the size of this dish was small, but for its prize i was okay with that.
Read morePros: Food was good, Nice prices- not expensive
Cons: Service was okay, Small portions
Guest
shannen.veryperfect
Points +2617
❤️ - Edit
Small restaurant in a Kiosk-Style which is operated by two lovely ladies. When we went there, you were only able to sit outside.
Read moreWe tried the Gimbap and got additional brooth to it. The food was very well prepared and I would recommend going there anytime ❤️
Guest
slushman
Points +151
Great food and great prices! - Edit
The shop was located right next to the main shopping section of Insadong, and was easy to find. The staff spoke English well and the menu was also in English. I ordered two dishes and a tea and it was 14,500, which is very reasonable! The food was delicious, and it was great to eat Korean food I usually can’t eat! There was a bit of a wait time, but they were busy and pleasant.
Read morePros: Authentic vegan Korean food, Affordable , Delicious
Cons: Wait time is a bit long
Guest
FloraJabes
Points +470
Petite échoppe sur Insadong très très bonne! - Edit
Bien situé, ce snack dispose de quelques tables. J'ai goûté aux fried dumpling, au vegan ongdae et au fried tofu kimbap, tout était très bon ! Les prix sont raisonnables et la propriétaire parle un peu l'anglais.
Read morePros: Plats Coréens vegans , Tout est fait sur place devant nos yeux, Plats goûteux
Guest
sandrinecerqueira
Points +237
Recommend - Edit
You can have a taste of the typical Korean food vegan style with all the flavours and especially not missing out on anything.
Read morePros: Price, Taste, Options
Guest
Vegan Victoria
Points +669
Tasty Korean Vegan Lunch - Edit
This is a small place with about a dozen items on the menu. A regular customer helped me choose the tofu roll and the udong, a noodle soup. Both were tasty and fresh
Read morePros: Tasty healthy vegan food , Friendly service, Good value
Guest
Artgothika
Points +19
Gimbap copieux et délicieux - Edit
J'ai découvert le gimbap dans ce restaurant et j'ai adoré ! C'était vraiment très bon !
Read moreGuest
bramire2
Points +25
Great food, gruff service - Edit
I came here a couple times during my week-ish stay in Seoul, and the location is great in the middle of Insadong near Gyeongbokgung Palace and, maybe more importantly, right next to the Museum Kimchichan. So grateful to have vegan options so close! The dumplings are amazing, kimbap also really good, rice cake soup super nourishing, kimchi delicious, and tteokbokki very yummy. The only negative is that the owner is pretty gruff and apparently overworked, so she can be short and rushed with you (she was even kind of mean to one customer who was being confusing about what they wanted). Maybe more so with foreigners. The owner and cook (I think her daughter?) were audibly huffing a lot on Sunday when I came by (the day before their day off on Mondays, so they were probably extra tired), which created an atmosphere of anxiety. But the owner can also be super nice and helpful! A bit all over the place when it comes to customer service, but as long as you have thick skin you’ll be alright. And be complimentary! It helps.
Read moreUpdated from previous review on 2023-09-12
Pros: Amazing food, Great location
Cons: Customer service, Not a ton of food options
Guest
Helloimerinxo
Points +198
Yummy! - Edit
I loved being able to try Korean dishes here, all the food was very good, not too spicy. And the workers were sweet.
Read moreGuest
na5m2
Points +1250
Good value for money - Edit
Kimbap was good and cheap, the women working here also spoke good English!
Read moreGuest
Evee12
Points +44
Great food and good price - Edit
Food was fresh and tasty. Really reasonably priced.
Read moreGuest
Angelicforsure
Points +80
Good food - Edit
The food was good but not a lot of sitting space. I had to sit in the sun. Also very minimal service but it was cheap.
Read morePros: Food, Low price
Cons: the space
Guest
Fluffykittens
Points +95
Delicious food! - Edit
It's difficult to find vegan Korean food, but this place has so many options for vegan Korean food! It's amazing!! Everything is delicious. The customer service aspect could be improved, but they speak English, which is helpful for foreigners. There is also very limited seating, so you might have to share a table with a friendly stranger or wait for a party to leave to sit down. Definitely order before getting a seat. Also be mindful of the times before going! I went here frequently and often saw people upset when they got there right after the lunch break started and were unable to order. So definitely check the times!
Read moreHumanbean4
Great tips!
Read moreGuest
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